Removal of the ability for a piece of content or a user account to earn advertising or other revenue on a platform.
See also: Brand Safety, Monetization Strategy
Commentary:
- Demonetization may be a remedy for misconduct or result from a piece of content being deemed insufficiently abusive to remove, but inappropriate to encourage through monetization.
- Content that is within platform terms, but deemed not to be brand-safe for advertising may also be demonetized.